My health insurance carrier, Kaiser, want's me to use their app for everything. Guess I'll be cancelling that. My car insurance company, Geico wants the same thing. They won't be getting my business anymore. My employer uses ADP for payroll (like about 75% of the country), and they are putting all my pay stubs and W2's on their site exclusively electronically as well. Time to quit my job.
The same with my health club (LA Fitness), all of my travel partners (airlines, hotels, rental car companies), and just about every other loyalty program. Guess it's time to find a cave in the woods. I'll show them.