We've had the "new" bun done several times and it has stayed in pretty well. I bring hairspray and touch it up throughout the day. My daughter has a considerable amount of hair.... I can see how this style wouldn't stay in quite as well for girls with shorter or finer hair. In Disneyland, they actually sell the full size products that are used and I've purchased the calming curl cream along with a pretty big box of the bobby pins.... comes in handy during the day!