Jrb1979
DIS Veteran
- Joined
- Dec 2, 2018
This is a post from Matt Ouimet's LinkedIn page
"I just booked one day tickets to the Magic Kingdom for my family. It just didn’t feel very magical. I’m not referring to the price. Much emphasis on upselling; caveats regarding required reservations; signing up for an account; downloading an app; implication that without the “genie” rides my be unavailable; entering everyone’s names on the tickets; etc. I am totally intimidated to think how families do this for multiple day visits.
I get that these are complicated businesses with stressful profitability targets, but I believe that there is a real opportunity if you just take a step back and see this through the eyes of the guests. Make it easier; make it fun; and, you will create more value.
Having fun should be fun."
https://www.linkedin.com/posts/matt...o-the-magic-activity-7140090858019700736-yZQd
"I just booked one day tickets to the Magic Kingdom for my family. It just didn’t feel very magical. I’m not referring to the price. Much emphasis on upselling; caveats regarding required reservations; signing up for an account; downloading an app; implication that without the “genie” rides my be unavailable; entering everyone’s names on the tickets; etc. I am totally intimidated to think how families do this for multiple day visits.
I get that these are complicated businesses with stressful profitability targets, but I believe that there is a real opportunity if you just take a step back and see this through the eyes of the guests. Make it easier; make it fun; and, you will create more value.
Having fun should be fun."
https://www.linkedin.com/posts/matt...o-the-magic-activity-7140090858019700736-yZQd